Experimentation programme

What we've learnedPlain-English takeaways from concluded tests
    Outcomes by surfaceWins, losses and inconclusive results
    Recently concludedEvery test is a record: result, confidence and what happened next

    Experiments

    Test backlog

    Scored so the order can be explained to someone who wasn't in the room
    Score = (Impact × w₁ + Confidence × w₂ + Evidence × w₃) ÷ Effort
    Proposed testImpactConfidenceEffortPrior evidenceScoreWhy it sits here